{"product_id":"referral-testimonial-playbook","title":"Referral \u0026 Testimonial Playbook","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eTurn every finished project into three new opportunities without awkward asks or generic thank-yous.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe Referral and Testimonial Playbook is a 12-page interactive workbook that teaches the referral flywheel most founders never build. Includes the five-step Referral Ladder framework, the four ask windows and when to use each, exact word-for-word scripts for peak-delight, project-close, and anniversary asks, the five-prompt Testimonial Capture Sheet that produces publishable quotes every time, the One-Into-Three multiplier that turns each testimonial into a pull-quote, a social graphic, and a mini case study, and a fillable 30-day Referral Plan. Instant download. Lifetime access.\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"standard-markdown grid-cols-1 grid [\u0026amp;_\u0026gt;_*]:min-w-0 gap-3\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e*This guide provides general business education and is not a substitute for legal, tax, or financial advice from a licensed professional. Refunds are not available on digital products once downloaded. © 2026 Vertical Foundations Consulting.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Vertical Foundations","offers":[{"title":"Default Title","offer_id":48006732251287,"sku":null,"price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0729\/7735\/0807\/files\/referral_testimonial_playbook_1080x1080_c80c99f5-e120-4f48-a262-395fe82402f4.png?v=1783732062","url":"https:\/\/www.vertical-foundations.com\/products\/referral-testimonial-playbook","provider":"VERTICAL FOUNDATIONS","version":"1.0","type":"link"}